Privacy Policy

Last updated: October 30, 2026

1. Introduction

PetGoLife is developed and operated by Intelicolabs Yazılım Hizmetleri A.Ş. (“we,” “our,” or “us”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and website.

Depending on where you live, data protection laws may apply to how we handle your information. Those can include Türkiye’s Personal Data Protection Law (KVKK), the General Data Protection Regulation (GDPR) in the European Union, the UK GDPR in the United Kingdom, and the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) for California residents who are covered by those laws. This policy describes our practices and the rights you may have; it is not a guarantee of certification or full compliance with every regime.

Data Controller: Intelicolabs Yazılım Hizmetleri A.Ş. is the data controller responsible for your personal information.

2. Information We Collect

2.1 Information you provide

We collect personal information that you provide to us, including:

Name and email address
Pet information (name, breed, age, medical history)
Health records you add (such as vaccinations and notes)
Medication schedules and adherence data
Feeding schedules and dietary information
Activity logs and weight records
Photos of your pets, and photos you attach to a meal log. You can take these with the camera or choose them from your photo library. We receive a photo only when you choose to add one.
Optional pet microchip identifiers, if you choose to provide them

2.2 Information collected when you use the app

Depending on how you use PetGoLife, we collect:

Device information: device type and operating system, used to run and support the app
Push notification token: if you enable notifications, we store a device push token (for example an Expo push token) so we can send the reminders you turn on. On iPhone, delivery uses Apple Push Notification service
Location and walking routes: with your permission, we use precise location while you track a walk to display the map, measure distance, and record the route. On iPhone, if you grant background location permission, location updates may continue during an active walk while your phone is locked; without that permission, background tracking may not work. When you save a walk, its route polyline and start and end coordinates are stored with your activity log on our servers. We do not use walk location for advertising. The map uses Apple MapKit on iOS, which may process the displayed map region.
Optional usage analytics: Google Firebase Analytics is disabled by default and is enabled only if you explicitly turn on Share usage data in Settings. When enabled, it may receive an app instance identifier, your PetGoLife account identifier after sign-in, screen views, feature interactions, and subscription-related app events. You can turn it off at any time. We do not use Apple’s advertising identifier (IDFA) for analytics.
Crash and performance diagnostics: we use Sentry in production to investigate crashes and improve reliability. Reports may include your account identifier, device and operating system details, error information, stack traces, and sampled performance traces. Production performance tracing is configured to sample approximately 15% of transactions. This processing is separate from Share usage data and is not controlled by that switch.

2.3 Website analytics

On petgolife.com we use Cloudflare Web Analytics. It does not use cookies and does not identify you.

3. How We Use Your Information

3.1 Purposes of Processing

We use the information we collect for the following purposes:

Provide, maintain, and improve our services (Legal Basis: Contract performance, Legitimate interest)
Send you notifications and reminders for pet care activities you enable (Legal Basis: Consent, Contract performance)
Generate care reports about your pets, such as meals, weight and activity (Legal Basis: Consent, Legitimate interest)
Generate optional AI care tips when you allow that feature (Legal Basis: Consent)
Communicate with you about your account and our services (Legal Basis: Contract performance, Legitimate interest)
Respond to your inquiries and provide customer support (Legal Basis: Contract performance, Legitimate interest)
Detect, prevent, and address technical issues and security threats, including crash reports (Legal Basis: Legitimate interest, Legal obligation)
Comply with legal obligations (Legal Basis: Legal obligation)
Measure app usage through Firebase Analytics when Share usage data is on (Legal Basis: Consent)

Under GDPR and UK GDPR, we process your personal data based on the following legal grounds:

Consent: When you have given clear consent for us to process your personal data for specific purposes (for example notifications, walk location, optional usage analytics, and optional AI care tips)
Contract Performance: When processing is necessary to fulfill our contract with you
Legitimate Interest: When processing is necessary for our legitimate interests (e.g., app security, service improvement)
Legal Obligation: When processing is required by law

3.3 Automated Decision-Making

We do not use automated decision-making or profiling that produces legal effects or significantly affects you. Optional AI care tips are informational only and do not determine access to the app or any legal or similarly significant effect.

3.4 AI-generated care tips

If you allow AI care tips in the app, we use a summary of your pet’s care data to generate personalized tips on Home.

The summary sent for this purpose may include your pet’s identifier, name, species, breed, age, weight and weight goals, activity history and goals, calorie targets and meal information, health conditions, allergies, dietary notes, and medication activity counts. Breed-related reference information may also be included. We do not send your password, account email, pet photos, meal photos, or GPS coordinates for this feature.

We prepare the care summary on our servers and send it to OpenAI to generate optional AI care tips.

OpenAI states that data submitted through its API is not used to train its models by default. API inputs and outputs may be retained by OpenAI for up to 30 days for safety and abuse monitoring, unless a different retention setting applies or retention is required by law.

This is used only to generate those tips. Tips are not veterinary advice, diagnosis, or treatment.

We ask for your explicit choice before the first external AI request, and store that choice in your account preferences so it applies across devices. You can withdraw consent in Settings → Privacy & Data. Without consent, we do not initiate new OpenAI requests for AI care tips. If you withdraw consent while a request is already in progress, data already transmitted cannot be recalled. The app continues to offer built-in, rule-based tips generated on your device without sending those tips to OpenAI.

Legal basis: Consent. You can withdraw consent at any time; that does not affect processing that already happened.

We do not sell your personal information. We may share your information with service providers who help us operate PetGoLife, including:

DigitalOcean and other hosting infrastructure used for our app, API, database, and storage of pet photos and meal photos (including DigitalOcean Spaces)
Apple (Sign in with Apple, App Store billing, Apple Push Notification service if you enable notifications, and MapKit for maps on iOS)
RevenueCat (subscription status so we can unlock the app)
Google Firebase Analytics (only if Share usage data is on)
Sentry (crash reports and performance diagnostics; not controlled by Share usage data)
Cloudflare (website analytics and DNS)
Expo (push notification delivery)
OpenAI (optional AI care tips, only if you allow AI care tips in the app)

These providers process data on our behalf to provide those services. We may also disclose information if required by law, or if we transfer the business (subject to this policy).

4.1 Subscriptions

If you subscribe, payment is processed by Apple through the App Store. We do not store your payment card details. We may receive and store subscription status (e.g., active, trial, expiry) from Apple or RevenueCat to control access to the app.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.

6. Your Rights

6.1 Rights in Türkiye (KVKK)

If you are in Türkiye, you may have rights under KVKK, including to learn whether your personal data is processed, request information about that processing, request correction of inaccurate data, request deletion or destruction under the conditions in the law, object to processing that has adverse legal consequences, and lodge a complaint with the Personal Data Protection Authority (KVKK).

If you are located in the European Union or United Kingdom, you have the following rights under GDPR and UK GDPR:

Right of Access: Request access to your personal data and information about how it is processed
Right to Rectification: Request correction of inaccurate or incomplete data
Right to Erasure (“Right to be Forgotten”): Request deletion of your personal data under certain circumstances
Right to Restrict Processing: Request limitation of how we process your data
Right to Data Portability: Request a copy of your data in a structured, machine-readable format
Right to Object: Object to processing based on legitimate interests or for direct marketing
Right to Withdraw Consent: Withdraw consent where processing is based on consent (including Share usage data, notifications, location, and AI care tips)
Right to Lodge a Complaint: File a complaint with your local data protection authority

6.3 California Privacy Rights (CCPA/CPRA)

If you are a California resident covered by CCPA/CPRA, you may have the right to know, delete, and correct personal information, and to non-discrimination for exercising those rights. We do not sell or share personal information as those terms are used in CCPA/CPRA.

6.4 How to Exercise Your Rights

To exercise any of these rights, please contact us at:

Email: support@petgolife.com
Through the app settings (Account Deletion, PDF data export by email to your account address, Share usage data, and AI care tips). You can also request a structured, machine-readable copy of eligible personal data by contacting us at the email address above.

We will respond to your request within the timeframes required by applicable law (typically 30-45 days). We may need to verify your identity before processing your request.

7. Children’s Privacy

Our services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence, including outside the European Economic Area (EEA) and United Kingdom, because some of our providers (for example Apple, Google, OpenAI, and hosting) operate internationally.

Where required by applicable law, we use appropriate safeguards for those transfers, which may include Standard Contractual Clauses or other legally recognized transfer mechanisms.

9. Data Retention

We retain account and pet care data while your account is active, as needed to provide the service, unless a different period is required or permitted by law.

When you request account deletion, we deactivate your account and schedule permanent deletion after a 30-day recovery period. During that period, you can restore your account by signing in with the same supported authentication method, including Sign in with Apple. After the recovery period, our deletion process removes account and associated pet care records, pet photos, and meal photos from active storage, subject to technical failures requiring a retry and applicable legal retention requirements. Deleting your account does not automatically cancel an App Store subscription. See our Delete account page.

Our infrastructure uses daily server backups, with the currently configured DigitalOcean Droplet backup cycle retaining backups for approximately seven days. Deleted information may remain in existing backups until those backups expire. This does not establish a retention period for any separate database backups or object-storage snapshots, which must be verified independently. Operational logs and failed job records may be retained for limited periods for troubleshooting and security; the configured application log period is approximately 14 days and failed job retention approximately seven days, subject to production configuration. Apple, RevenueCat, and other providers may retain their own records under their applicable policies and legal obligations.

When you allow AI care tips, OpenAI may retain API inputs and outputs as described in section 3.4.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date. You are advised to review this Privacy Policy periodically for any changes.

11. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us at:

Email: support@petgolife.com
Operator: Intelicolabs Yazılım Hizmetleri A.Ş.

11.1 EU/UK Users

We do not have a designated Data Protection Officer, as we are not required to appoint one under current applicable law. You may exercise your rights by contacting us at the details above. You also have the right to lodge a complaint with your local data protection authority (e.g., EU: your member state authority; UK: Information Commissioner’s Office at ico.org.uk).